Guide + email templates — LM-03
The 7-email sequence that sells tickets: from launch day to sold out
You should not improvise your sales emails edition after edition. This guide includes the exact 7 templates — with subject lines, copy, and timing — that move your list from the announcement to the close of ticket sales.
The problem
You do not know what emails to send, when, or to whom during the sales window; improvising every edition costs you money and ticket sales.
What it includes
- 7 ready-to-edit emails: announcement, early bird, urgency, cart recovery, and close
- Subject lines and preheaders with the words that boost open rates in the industry
- Exact timing: when to send each email based on your sales window (4, 8, or 12 weeks)
- Recommended segments per email: not everyone receives the same message
Who it is for: Festivals and concerts with advance ticket sales.
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