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Resources, guides, and strategies to take your events to the next level

Event promoter reviewing attendee data showing CRM for events dashboard

Guías · Feb 17, 2026 · 14 min

What is an event CRM and why it matters

Discover what an event CRM is, how it works for festivals, concerts and venues, and why promoters who know their attendees sell faster. Includes multiple event management CRM use cases and ticketing integration.

Crowd at Festival Gigante at night with fireworks over the stage

Guías · Feb 6, 2026 · 15 min

How to Sell More Tickets in 2026: 12 Tactics That Work

12 tested tactics festival and concert promoters use to fill their next edition: pre-sale strategy, retargeting, lookalike audiences, and email sequences.

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What is an event CRM and why it matters

How to Sell More Tickets in 2026: 12 Tactics That Work

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